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Good design is understanding your users.

I'm Amanda Kennedy, a designer and user researcher on a mission to improve civic service delivery.
Here's proof:
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Systems Design

USPS: Digital Last Mile

How can the U.S. Postal Service leverage their infrastructure to activate digital equity in communities?

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Interviews | Facilitation 

Therachat by Addapp

How do you lead user research sprints to decide on a new product direction in the digital health sphere?

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Co-Design

Therachat by Addapp

How do you create a supportive co-design session to understand people's mental models about their own anxiety?

I saw Amanda transition from a being a content / copy writer at Addapp to a budding user researcher and a wonderful interviewer at Therachat. She always had a positive attitude with all the people she interviewed. She was able to draw out key insights which helped the company identify the problem to focus on.

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- Chhavi Arya, former Product Manager at Addapp

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Card Sorting

Therachat by Addapp

How can we learn from Cognitive Behavioral Therapists what makes effective therapy homework in order to improve chatbot questions?

I had the chance to work with Amanda while she lead projects ranging from strategic ethnographic studies to meticulous usability sessions. Amanda has a voracious appetite for exploring new research methods while also honing her core research skills. She’s one of the most naturally empathetic people I’ve met and is always willing to speak up and champion users when she knows it’s in the best interest of the product.

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- Sajid Reshamwala, former Director of Design at Addapp

Interviews | Usability Testing

Mentia

How can we learn from in-home interviews with people with dementia and their caregivers to make Mentia’s product, Deva World, easier to use?

VIEW PROJECT

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Contextual Interviews | Usability Testing

Mentia

How can we learn from contextual interviews with dementia patients and their caregivers to make Mentia’s product, Deva World, easier to use?

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Interviews | Policy Review |
Service Blueprint|
UX Design

Passport to Pittsburgh

How can various stakeholders in the City of Pittsburgh bridge the financial literacy gap for newly arrived refugees?

© 2025 by Amanda Kennedy

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